European Marketing Academy (EMAC)

  • Description
  • The Euro­pean Mar­ket­ing Acad­emy (EMAC) is a pro­fes­sional soci­ety for peo­ple involved or inter­ested in mar­ket­ing the­ory and research estab­lished in 1975. The pur­pose of the Euro­pean Mar­ket­ing Acad­emy is to pro­vide a soci­ety for per­sons pro­fes­sion­ally con­cerned with or inter­ested in mar­ket­ing the­ory and research. Its aims are to serve as the core of a com­mu­ni­ca­tion net­work for dis­sem­i­nat­ing infor­ma­tion and pro­mot­ing inter­na­tional exchange in the field of marketing.

    At present, the Acad­emy has over 1000 mem­bers from more than 57 dif­fer­ent coun­tries in all five continents.

    Do you teach? Do you engage in research? Do you want to be kept informed about advances in the area of marketing?

    Join the Euro­pean net­work of pro­fes­sional peo­ple involved in mar­ket­ing research and teach­ing today!


    • Newslet­ter: In order to keep the EMAC mem­ber­ship informed of its activ­i­ties as well as other hap­pen­ings in the field, the Acad­emy pub­lishes the online EMAC Newslet­ter. Apart from con­vey­ing infor­ma­tion on trends in the field, the Newslet­ter is also a “clear­ing­house” for the dis­sem­i­na­tion of infor­ma­tion on on-​going and com­pleted research, teach­ing mate­r­ial, job vacancies,…
    • The Chron­i­cle: EMAC’s bi-​annual pub­li­ca­tion aims at inform­ing our mem­bers, poten­tial mem­bers and stake­hold­ers about our activ­i­ties. It also pro­vides some insight­ful views of what is hap­pen­ing in the Mar­ketng discipline.
    • Inter­na­tional Jour­nal of Research in Mar­ket­ing (IJRM): EMAC edits this inter­na­tional, double-​blind peer-​reviewed jour­nal for mar­ket­ing aca­d­e­mics and prac­ti­tion­ers. Build­ing on a great tra­di­tion of global mar­ket­ing schol­ar­ship, IJRM aims to con­tribute sub­stan­tially to the field of mar­ket­ing research by pro­vid­ing a high-​quality medium for the dis­sem­i­na­tion of new mar­ket­ing knowl­edge and methods.
    • Jour­nal of Mar­ket­ing Behav­ior (JMB): In 2014, EMAC will begin pub­lish­ing this new behav­ioural jour­nal, which pub­lishes the­o­ret­i­cally grounded research into human behav­ior in the marketplace.

    Why join EMAC?


    • You become a mem­ber of a global net­work of peo­ple involved in mar­ket­ing research and teaching.
    • You are cor­dially invited to attend the EMAC Annual Con­fer­ence and EMAC Regional Con­fer­ence that are held in a dif­fer­ent Euro­pean coun­try every year.
    • You auto­mat­i­cally receive the 4 issues of the Inter­na­tional Jour­nal of Research in Mar­ket­ing (IJRM), the offi­cial jour­nal of EMAC. Through the IJRM you will also receive the Inter­na­tional Abstracts in Mar­ket­ing which reviews research pub­lished in lan­guages other than English.
    • You also have access to IJRM online with online archive going back to the first vol­ume of IJRM pub­lished in 1984
    • You will have exclu­sive access to the priv­i­leged For EMAC Mem­bers Only area of the EMAC web­site, where:
      • you have access to the EMAC Annual and Regional Con­fer­ences proceedings
      • you receive elec­tron­i­cally the monthly EMAC E-​Newsletter and the yearly EMAC Chron­i­cle. You can read past issues of the EMAC News­page and Chron­i­cle that have infor­ma­tion on events, peo­ple and pub­li­ca­tions in the mar­ket­ing field;
      • you are enti­tled to make pro­fes­sional announce­ments such as job offers, job require­ments, research col­lab­o­ra­tion guide­lines, etc. on the EMAC Online Job Mar­ket on the EMAC website;
      • you are able to search the EMAC Mem­ber­ship Direc­tory which lists the names and addresses of col­leagues in mar­ket­ing through­out the world;
      • you can con­sult the cur­rent EMAC Statutes.


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