American University in Dubai (AUD)

  • Description
  • AUD Mission

    The Mis­sion of The Amer­i­can Uni­ver­sity in Dubai is to ful­fill the broad edu­ca­tional needs of a cul­tur­ally diverse stu­dent body by achiev­ing excel­lence in teach­ing and learn­ing, ulti­mately result­ing in the intel­lec­tual, per­sonal, and pro­fes­sional suc­cess of its grad­u­ates and the advance­ment of society.

    Phi­los­o­phy and Pur­pose of the University

    The uni­ver­sity com­mu­nity believes it has a spe­cial com­mit­ment to sup­port each individual’s goals. To this end, the uni­ver­sity places empha­sis on the edu­ca­tional, pro­fes­sional and per­sonal growth of each stu­dent. AUD, as an inter­na­tional insti­tu­tion of higher edu­ca­tion, encour­ages global under­stand­ing by pro­vid­ing an atmos­phere of cul­tural diver­sity and oppor­tu­ni­ties for inter­na­tional edu­ca­tion. Pro­grams, poli­cies and activ­i­ties – which have been designed to imple­ment this Phi­los­o­phy and Pur­pose State­ment – are eval­u­ated peri­od­i­cally and changed, as nec­es­sary, to meet the needs of the stu­dent body and the institution.

    Purpose-​Related Goals of the University

    In sup­port of its Mis­sion and Phi­los­o­phy, AUD’s Goals are as follows:

    • To cul­ti­vate and reward excel­lence, espe­cially as it affects the impart­ing, acqui­si­tion, and advance­ment of knowledge;
    • To guide stu­dents in the use of their knowl­edge and skills for per­sonal and pro­fes­sional fulfillment;
    • To fos­ter an appre­ci­a­tion of the his­tory and on-​going devel­op­ment of human culture;
    • To develop crit­i­cal think­ing, effec­tive com­mu­ni­ca­tion and life­long learn­ing skills;
    • To pro­mote the value of eth­i­cal behav­ior, respon­si­bil­ity, and commitment;
    • To pro­vide aca­d­e­mic pro­grams, ser­vices, facil­i­ties, and tech­nolo­gies that offer diverse oppor­tu­ni­ties for learning;
    • To recruit and retain a diverse fac­ulty of qual­i­fied edu­ca­tors, pro­vid­ing them with the envi­ron­ment and oppor­tu­nity to flourish;
    • To fos­ter inter­cul­tural under­stand­ing as a basis for prepar­ing stu­dents as mem­bers of a global community;
    • To con­tribute to the eco­nomic and soci­etal devel­op­ment of Dubai, the United Arab Emi­rates and beyond.


    • Enhanced stan­dards and qual­ity in pro­gram offerings;
    • Greater diver­si­fi­ca­tion in pro­gram portfolio;
    • Greater empha­sis on the lib­eral arts;
    • Ever more “Amer­i­can” in terms of the total edu­ca­tional experience;
    • Strength­ened inte­gra­tion with local com­mu­nity (uni­ver­sity as a “point of reference”);
    • Expanded facil­i­ties and tech­nol­ogy application.


    There are seven (7) Val­ues that under­pin AUD’s oper­a­tions and devel­op­ment and that char­ac­ter­ize its deal­ings with stu­dents, fac­ulty, staff, and other constituents:

    • Whole Per­son Edu­ca­tion – AUD val­ues the intel­lec­tual, per­sonal and pro­fes­sional devel­op­ment of its students;
    • Excel­lence – AUD val­ues excel­lence in all that it does and is com­mit­ted to con­tin­u­ous improve­ment in its edu­ca­tional offer­ings and services;
    • Integrity – AUD val­ues hon­esty and trans­parency and has high stan­dards of legal-​adherence, moral­ity and ethics;
    • Ser­vice – AUD val­ues all of its con­stituen­cies and part­ners with its stake­hold­ers in the achieve­ment of their objec­tives and aspirations;
    • Diver­sity – AUD val­ues diver­sity in all its man­i­fes­ta­tions and rec­og­nizes its con­tri­bu­tion to the qual­ity of uni­ver­sity life;
    • Tol­er­ance – AUD val­ues respect and open-​mindedness as proper responses to con­cepts, opin­ions and cus­toms that are diverse, new or unfamiliar.
    • Account­abil­ity – AUD believes that all mem­bers of the uni­ver­sity com­mu­nity are respon­si­ble for ful­fill­ing their roles in sup­port of the insti­tu­tional Mis­sion and Purpose-​related Goals and that eval­u­a­tion of indi­vid­ual per­for­mance should be based on the degree to which this respon­si­bil­ity is satisfied.


    Phone +971.4.3999000

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