3rd International SDIWC Conference on E-Technologies and Business on the Web (EBW) 2015 Paris

  • Conference Call
  • You are invited to participate in the Third International Conference on E-​Technologies and Business on the Web (EBW2015) that will be held at the ESG Management School in Paris, France on March 26 – 28, 2015 and will be organised by the Society of Digital Information and Wireless Communications (SDIWC). This year the conference focuses on digital business and consumer behavior.

    Conference Theme

    New technologies have revolutionized our daily world, as well as the commercial or market relations. In connection with this change, patterns of consumption and purchasing have changed radically: companies should review their digital strategy and management of information systems in order to integrate this new channel of communication (by deploying multichannel strategies, SEO, affiliation, search marketing, viral marketing and e-​CRM). The business model must at the same time evolve to take into account not only social networks (Facebook, Twitter, etc.) and mobile devices interconnected via the cloud (Smartphone, Tablets, etc.) but also issues of the legal dimension (privacy, digital footprints, security, privacy) as well as new financial structures (crowd funding, etc.).

    Social Media ℠ and digital marketing have radically transformed and revolutionized the way consumers interact, communicate and even consume nowadays (Aral et al. 2013). Many platforms (such as Facebook, YouTube, Google+, Instagram, Pinterest, etc) have emerged and impacted the relationship between consumers and brands (Kaplan and Haenlein, 2010). As SM and mobile are exploding in popularity, companies are challenged to deal with this phenomenon and are trying to extract value from it.

    How can we measure the ROI of a digital strategy? How can we enhance the CRM by using social media? What are the next business models on these platforms? (Hoffman and Fodor, 2010; Proulx et al., 2012). Many questions that highlight many study fields that we still need to cover.

    In addition, the themes of digital and consumer behavior have been the source of an increasing number of researches. Beyond the large amount of research,the popularity of this area is reflected, among other things, by the establishment of scientific and management conferences on issues such as consumers’ perception of e-​commerce (Anderson et al., 2010), online customization (Jing and Lewis, 2011), online social networks (Wilcox and Stephen, 2013), multi-​channel strategies (Zhang and Wedel, 2009), e-​shopping experience (Badot and Lemoine, 2013), brand’s online experiences (Morgan Thomas and Veloutsou, 2013) and online brand communities (Zhouet al., 2013; Stephen et al., 2010.). Empirical researches have gradually produced significant results for professionals and allow them to develop new digital strategies. Despite these results,this field of digital business and consumer behavior allows additional conceptual and empirical research. Hence the objective of this international conference is the continuation of this work.

    Keynote Speakers

    Ada Scupola – Roskilde University, Denmark: “Using Social Media for Service Innovations: Challenges and Pitfalls“

    Conference Topics

    • Applications of E-​Commerce Service
    • Barriers to E-​Business Adoption
    • Business Technology Intelligence
    • Business-​Oriented E-​Commerce
    • Co-​Production in E-​Commerce Service
    • Collaborative Commerce
    • Computational Intelligence
    • Confidentiality Protection
    • Consumer Electronics
    • Consumer-​Oriented E-​Commerce
    • Critical Computing and Storage
    • Cryptography for Enabling E-​Commerce
    • Cryptography for enabling E-​Commerce
    • Customer Relationship Management
    • Data mining and Business Intelligence
    • Digital Data Mining
    • Digital Economics, and Digital Content
    • Digital Economy
    • Digital Enterprises
    • Digital Innovation Management
    • Digital Libraries
    • Digital Management Products
    • Distributed and Parallel Applications
    • E-​Business
    • E-​Business Applications and Software
    • E-​commerce business models
    • E-​Commerce in Developing Countries
    • E-​commerce Payment Systems
    • E-​Commerce Strategy Implementation
    • E-​commerce Technology Adoption
    • E-​commerce, E-​Business Strategies
    • E-​Communities
    • E-​Learning
    • E-​tailing and Multi-​Channel selling
    • Economics Issues of E-​Commerce
    • EDI and the Internet
    • Evolution of E-​Commerce
    • Future Development of E-​Business
    • Internet Payment Systems
    • IT Management
    • M-​commerce and Pervasive Computing
    • Mobile Commerce
    • Practices and Cases in E-​Commerce
    • Production of Knowledge Economy
    • Semantic Web, Ontologies
    • Sensor Networks and Social Sensing
    • The Latest Trends in Web Services
    • Trust or Security for E-​Commerce
    • Web Advertising and Web Publishing
    • Web Applications
    • XML-​Based Languages

    Publication Opportunities

    All the registered papers will be published in SDIWC Digital Library and in the proceedings of the conference. All the submitted papers will be reviewed by a minimum of two reviewers. The published proceedings will be indexed by at least five or more of the following: DBLP, EI, INSPEC, Research Bible, Scirus, Microsoft Academic Research, ResearchGate, and Google Scholar Databases. In addition, BEST registered papers will be published in one of the following special issues provided that the author do major improvements and extension within the time frame that will be set by the conference and his/​her paper is approved by the chief editor:

    Program Committees

    General Chair

    • Jean-​Marc Lehu, Professor, ESG Management School, France

    Organizing Committee Chairs

    • Catherine Lejealle, ESG Management School, France
    • Vincent Dutot, ESG Management School, France
    • Karim Errajaa, ESG Management School, France
    • Xavier Menaud, ESG Management School, France

    Reviewers

    • Mohd Noah Rahman, Institut Teknologi Brunei, Brunei
    • Constance Van Horne, Zayed University Abu Dhabi, UAE
    • Dragos Vieru, Concordia University, Canada
    • Elaine Mosconi, Université de Sherbrooke, Canada
    • Veera Bhatiasevi, Mahidol University International College (MUIC), Thailand
    • Leon Abdillah, Bina Darma University, Indonesia
    • Rajiv Jayant Krishnamurthy, Facebook Inc., USA
    • Cristel Russell, American University, USA
    • Spits Warnars, Surya University, Indonesia
    • Chia-​Wen Tsai, Ming Chuan University, Taiwan
    starting: ending: 28.03.2015 Location: , Category:

    Timeline

    Conference START 28.03.2015 END

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    Conference Facts

    Location , Address Rue Saint-Ambroise 25 Category Organiser More Info Conference Website

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